Major corporations like Bank of America have many different concerns when trying to market some of the good things they’re doing in communities. At IB5k, we couldn’t make Bank of America fit our structure, we had to produce a flexible plan to fit theirs. We were able to shoot quality, HD documentary footage in whatever market they needed and whenever it was required.
We set up a dedicated and flexible post-production operation that produced everything they needed from in-store display videos to mini documentaries for their opportunities campaign. When a new video was launched in the middle of our project on a short time frame, we added more capacity at the same level of quality, without skipping a beat. We did all of this at a reasonable price, because whether you’re a bank or a nonprofit, you still deserve a fair deal. Plus, we had a pretty good time along the way.
Small Business “Opportunities”
Over 40 pieces of video including in-store video displays, internet and television versions of varying durations, derived from 3 different market shoots.
http://www.bankofamerica.com/opportunity
http://ahead.bankofamerica.com/local/newyork/
Built
One of Four Documentaries showing how Bank of America helped small businesses. Built is a small handbag firm located in New York City.
Bank of America: Built from IB5k on Vimeo.
Holiday Hunger
Shot and produced 3 different market documentaries on the bank’s work to stop hunger in time for the holidays.
Super Bowl Charity
Bank of America: SLANT 45 Mini Doc from IB5k on Vimeo.
Market Presidents
Produced market president videos in three of the bank’s major markets.
Bank Of America Associate Video from IB5k on Vimeo.
Local Heroes
Los Angeles area heroes, shot at a central location, in their own words.
Bank of America - Local Heros from IB5k on Vimeo.